MarketScale, a leading B2B media company, announced they have won three Silver Telly Awards. Their Made In America Original Series was named a winner in the Online:Documentary Series category and The MGM Cotai Spectacle Experience won for both Branded Content: Editing and Branded Content: Business-to-Business in the 41st Annual Telly Awards.
Before 2020, B2B industry events spend was on pace to create a $20 billion annual market. Industry events and trade shows bring the perfect fusion of education, collaboration and sales. Leads, product demonstrations—business growth. Deals are closed, terms are discussed and innovation reigns.
In this podcast, we dive into the importance of storytelling and how it can really help to make a lasting impact on your customers.