Online Learning Enables Business Continuity and Growth

Posted by MarketScale on April 21

Much has been made of the coronavirus impact on Higher Education. Colleges had to adapt to a business model that didn’t allow for their core service delivery—on-campus teaching—overnight. Ironically, it was the colleges that suddenly had a learning curve. Professors with varying technical aptitudes worked quickly to pivot to an online model for teaching. 

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Topics: B2B Industry News, B2B Market, Digital Marketing, Continuing Education, Online Learning, Digital Transformation, Business Continuity

B2B Adapts to Challenges: 2020 is Driving Digital Transformation Like Never Before

Posted by MarketScale on April 17

Let’s start out by saying thank you to the workers who haven’t yet seen the virtualization of their day-to-day. Certainly, frontline healthcare workers often must be with patients. And our supply chain—each package, ingredient and material sourced from around the world directly to us—is built on human effort that transcends virtual. There is a very long list of professionals and public servants to thank for their decidedly non-virtual efforts in this time.

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Topics: B2B Markets, Digital Marketing, Online Learning, Remote Work, Digital Transformation, Cloud, Business Continuity

B2B Has Officially Gone Live: Live Video is the Marketer’s Go-To Answer

Posted by Taylor Raglin on March 19
Cancelled events , postponed trade shows and restrictions on travel have put unprecedented  demands on marketers, challenging companies to maintain critical sales and marketing communication remotely.
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Topics: B2B Marketing, B2B Content, B2B Digital Marketing, Marketing and Sales, Online Learning, Live Broadcast, Virtual Tradeshow, B2B, Brandlive

Disruption, Technology, and Personalization in Corporate Learning: What to Expect at TCEA 2020

Posted by Taylor Raglin on February 3

Technology has forever changed how we learn, and the modern approach to learning is continuously evolving as new innovations emerge.

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Topics: Continuing Education, Marketing Strategy, Online Learning, eLearning

How to Launch Online Learning for your Company

Posted by Lauren Farrell on December 10

 

Online learning was once solely associated with higher education and cyber schools. But today, it is being thoroughly redefined as businesses develop their own courses  as a cornerstone of training and growth for their employees. 80% of US companies today are using eLearning and corporate eLearning has grown by more than 900% since 2001.

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Topics: B2B Marketing, B2B Content, Continuing Education, Online Learning, eLearning

Why You Should Be Investing In Online Learning for Your Customers and Employees

Posted by Lauren Farrell on December 4

Education is critical to growthand online learning beyond traditional walls is transforming business unlike ever before. The relationship between learning and work is becoming more blurred as the two become part of the same integrated ecosystem.  

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Topics: Brand Strategy, Continuing Education, Marketing Strategy, Online Learning

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