It's a question that has been asked quite a bit in recent years: How do you fix Major League Baseball? It's an even trickier answer for people in the marketing and sales departments for Major League Baseball teams.
On this episode of Revenue Radio, host Tim Maitland talked to Lauren Farrell, Senior Director of Marketing and former employee of the Pittsburgh Pirates. They discussed the challenge of marketing baseball in today's landscape and how that applies to marketing at large.
Tune in to Revenue Radio with Tim Maitland every Tuesday at 9AM on MarketScale Radio!